A Madison unicorn: Fetch Rewards raises $210M at a valuation north of $1B

Fetch Rewards, the Madison-based consumer loyalty and retail awards app, announced it has raised $210 million in Series D financing at a valuation greater than $1 billion, placing the company “squarely in unicorn territory,” according to a spokesperson.

While Fetch isn’t releasing its exact valuation, the newly-minted “unicorn” company is one of the few privately-held startups to reach the billion-dollar valuation milestone in the Midwest. The round was led by SoftBank through its Vision Fund 2.

Read the full article at: https://www.bizjournals.com/milwaukee/inno/stories/fundings/2021/03/31/fetch-rewards-raises-210m-at-1b-valuation.html