Start taking your idea to impact this spring! Offered by Discovery to Product (D2P), I2M is an entry point for campus innovators, researchers, seekers of creative solutions, and makers of impactful products. This non-credit 8-week online course focuses on customer discovery for your proposed product, service or social impact innovation. Free and open to UW-Madison faculty, staff, and students. Spring session starts March 2, and the application deadline is February 21 at 9 a.m.