In COVID-19 Crisis, SBDC Lends a Hand to Wisconsin’s Small Businesses

America’s vibrant and diverse small businesses are pillars of our economy. With the emergence of COVID-19, each and every one of them is being deeply impacted in a situation we have never seen before in the U.S. Local restaurants have closed their dining areas, offering curbside service only. Medical device and health care screening companies are working to develop vaccines and other medical advances. Businesses with services that operate in close proximity to others, such as beauty salons, daycare centers, and home remodeling, have come to a standstill, faced with the dilemma of how to survive in these uncertain times.

“The U.S. Small Business Administration (SBA) has called on the Small Business Development Center networks throughout the country to really be their boots on the ground in local areas for all the information that’s coming out regarding the legislation that provides assistance,” says Michelle Somes-Booher, director of the Wisconsin Small Business Development Center (SBDC) at the University of Wisconsin–Madison. “We have been asked to sort of become the voice for all of these programs.”

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