New, Standalone Entrepreneurship Major Allows for Deep Domain Expertise

Come Fall 2024, for the first time ever, Business Badgers will be able to major in entrepreneurship.

Since 2006, Wisconsin School of Business students were able to study it only as a named option under the larger management and human resources (MHR) major. Now, students can declare entrepreneurship as a standalone major. Management and human resource management will become standalone majors as well.

While this move will help “raise the profile of entrepreneurship and grow all three majors,” says Dan Olszewski, Goldberg Family Director of the Weinert Center for Entrepreneurship, the real benefit is for the students.

“The new entrepreneurship major is designed to be a good option for a double major,” Olszewski says. “It allows students to combine entrepreneurship with another functional expertise such as marketing or finance. This allows students to obtain deep domain expertise in a field but also augment that with knowing they want to start a business in the future, which makes for a really powerful combination.”

The entrepreneurship major includes a new class, “Strategic Innovation and Corporate Entrepreneurship,” designed by WSB faculty member Florence Honoré. After a successful pilot in Spring 2023, the course will be incorporated permanently into the curriculum.

Read more here: https://business.wisc.edu/news/new-standalone-entrepreneurship-major-allows-for-deep-domain-expertise/