Fetch Rewards has delivered to Madison its first unicorn — and, at least as important, lessons for how to achieve more high-growth startup companies.
A “unicorn” in the technology sector is a venture-backed startup with a valuation of $1 billion or more. Currently, only 632 unicorns are in the entire world — across 11 countries. Just 10 of those unicorns are in the Midwest. So it’s a big deal that in late March, for the first time, Madison minted a unicorn named Fetch.Read the full article at: https://madison.com/wsj/opinion/column/scott-resnick-fetch-shows-potential-for-high-growth-technology-companies-in-wisconsin/article_449e1888-7f12-5a03-8f69-8534817b517a.html