Steady Shot aims to make insulin injections more precise

A UW-Madison grad and finalist in the Governor’s Business Plan Contest aims to provide a low-tech syringe adapter to assist insulin users in the United States and beyond.

Shawn Michels is a diabetic who knows the tedious day-to-day annoyance of poking oneself multiple times throughout the day. He’s hoping to make that regimen better for others through Steady Shot.

Michels came up with the idea when he started noticing his own consistent bruising and lipohypertrophy, or lumps under the skin caused by accumulation of extra fat at the site of many subcutaneous injections of insulin. It was particularly so in common injection sites, such as easy-to-reach places like the abdomen and thighs.

Feeling unhappy with this, Michels decided to 3D-print a cap attachment for stabilizing the needle and enabling easier injection in a range of places. A few prototypes later and Steady Shot was born.

Feeling that such a simple device had dramatically improved his own life, Michels wanted to share this idea with the other 7.3 million Americans who use insulin. He worked through a startup accelerator at UW-Madison called Discovery to Product that funded initial commercialization.

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